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Project Topic
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The project SustainIT aims to identify institutional, economic and social barriers of widespread adoption of ICT in relation to animal health and welfare, develop conceptual business models and provide recommendations for governance of innovation ecosystems to release the full potential of ICT in dairy and beef value chains. The project uses a Living Lab approach to co-design the study frameworks, identify barriers and develop conceptual solutions for adoption of animal health and welfare related ICT solutions. Living Labs will be established in each partner country that integrate research and innovation processes involving multiple actors. Through the Living Lab process, multiple actors are able to learn, observe and understand adoptions, challenges and user behaviour patterns that will lead to the more widespread adoption of ICT. SustainIT Living Labs will include ICT developers, technology providers, veterinarians, farmers, processing industry, retailers, consumers, policy makers, researchers, and innovation brokers. The Living labs will specifically address issues related animal health and welfare related data and application of ICT, consumer and societal demands, business model innovations focusing integration of ICT in enterprise management, and public sector involvement in governance of ICT innovation ecosystem. The findings from the research will lead to the development of an integrated ICT solutions and business models in animal health and welfare considering and reflecting the interest and needs of technology developers, data users, enterprises, consumers and policy makers. It also creates future essential networking and collaboration approaches among different disciplines and stakeholder groups. Different academic, private and public venues will be used to disseminate the experiences from Living Lab processes and key research outcomes from the different work packages. The project involves five partners from Estonia, Finland, Sweden and Germany.
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